AL MUTEL / PROCESS

From brief to a clear, buildable picture.

Six clear stages that make every decision understood before execution — whether the project is a space, an identity or a film.

  1. 01
    DISCOVER

    Discover

    We listen: the project, its users, the site, rough budget and timeline.

    OUTPUTProject brief

  2. 02
    DEFINE

    Define

    We define scope, deliverables and priorities clearly before any design.

    OUTPUTAgreed scope & deliverables

  3. 03
    CONCEPT

    Concept

    We develop the core idea: character, references, moodboard and first layout.

    OUTPUTDesign direction & moodboard

  4. 04
    DEVELOP

    Develop

    We detail layouts, materials and lighting — or storyboard and identity — per service.

    OUTPUTLayouts, materials, storyboards

  5. 05
    VISUALIZE

    Visualize

    We produce final visuals: 3D views, film, or identity applications.

    OUTPUTFinal visuals

  6. 06
    DELIVER

    Deliver

    We review together and hand over files ready for build or publishing.

    OUTPUTFinal delivery package

FAQ
AL MUTEL / YOUR NEXT PROJECT

Have a project? Let’s turn it into clear, finished work — designed, filmed or built.